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MEZLAN FOOTWEAR ANNOUNCES FIRST RETAIL STORE
IN THE SHOPPES AT THE PALAZZO, LAS VEGAS Men's Leather Goods & Accessories to Premiere
LOS ANGELES, Calif., (December 14, 2007) – European luxury men's footwear line, Mezlan, is set to open its first-ever, high-end signature retail store in the soon-to-open Shoppes at The Palazzo located in the glamorous Palazzo Hotel in Las Vegas, Nevada. The store opening is scheduled for mid-January 2008 with a VIP grand opening special event to take place during the WSA (World Shoe Association) trade show on February 22nd, 2008. The store, a 1,358 sq. foot store, will showcase the entire Mezlan fine dress shoe line and the company's performance-driven line, Bacco Bucci. The store will also premiere the company's collection of high-end accessories including leather jackets, wallets, belts and bags for men as well as hosiery. The Mezlan store is decidedly contemporary with cues to modern urban culture and a glow from the European fashion world. "Opening our first retail store has been a long time coming,"" say Mezlan owners Antonio and Catherine Sanchez. We couldn't be more thrilled that our first store is in Las Vegas, an international melting pot where we can expose our brand to people from all over the world.""  Entrance to Mezlan Store (rendering) Staying true to the elegant image to which Mezlan is associated with, the décor will include rich leather seating with touches of exotic skins for a 'retro meets modern' appeal. The store will have a very comfortable, warm and inviting feel while still maintaining a very luxurious atmosphere. Wooden handmade displays will be featured throughout the store with back and under lighting. The store floors, ""Black Galaxy"" are comprised of black granite with accents of copper.  Inside Mezlan Store (rendering) A smoke-glass back wall hides the stock room; however, with the back-lighting customers will be able to view the back room, creating an environment in which the customer truly feels involved. LCD plasma screens will feature footage of shoe-making, art, architecture, landscape and other Mezlan inspirations.  Inside Mezlan Store (rendering) The store will feature international music comprised by the best DJ's in the world. The company intends to put great emphasis towards its staff in delivering the finest customer service and speaking multiple languages, allowing for international travelers to feel comfortable with their in-store experience. As Mezlan set out to create a store concept that its customer would feel comfortable in, they also looked to subdivide the collections in a way that its customer would easily understand. The Mezlan collection now features two subdivisions within the footwear category: Mezlan 1968 and Mezlan Platinum. The Mezlan 1968 collection, which is essentially Mezlan's 'signature' collection, will feature timeless, classic designs; ranging in price points from $225 to $395. The Platinum Collection, Mezlan's exotic, high-end collection, will offer limited-edition, fashion forward styles; with price points starting at $375 and going upwards to over $1,000. The Platinum Collection is known for customizing shoes based on the needs and wants of the wearer, making truly one-of-a-kind footwear. Bacco Bucci, Mezlan's brother company offers sportier, contemporary, trend-driven styles. The secret to Bacco Bucci footwear is its anatomically correct insole, which allows for adjustments to the sizing of the shoes for a D to an EE width. By simply removing the top insole, you can change the width and cushion-level. Bacco Bucci offers a diverse selection designed to fit every need. Price points range from $100 - $295. Making its debut at the store opening will be Mezlan's first accessory collection which includes belts, wallets, jackets and briefcases in a variety of fine leathers and exotic skins. All of the accessories are custom designed and hand-stitched. The jackets are made in Spain and Italy and will be designed in numerous skins and leathers, including alligator, ostrich and python; all of the jackets are one-of-a-kind. The accessory collection will retail from $150 to upward of $10,000. Mezlan and Bacco Bucci hosiery will also be available rounding out the store's product mix. In addition, the company will launch a new line of Mezlan hosiery, high-end Japanese; kimono-quality silk designed in classic colors and will be offered in over-the-calf and mid-calf styles. Mezlan's popularity derives from a spirited pursuit of quality, offering fresh, artistic styling in both its' classic and 'edgy' footwear and accessories lines. Mezlan, a division of Pacific Shoe Corp., has a long-established heritage of producing superior, handcrafted and uniquely patterned quality footwear and accessories for over three generations. Bacco Bucci, Mezlan's contemporary and more casual collection, offers fashionable, comfort footwear. The luxurious craftsmanship and styling used for Mezlan and Bacco Bucci has set a standard in innovation and confidence in the footwear market. Supple leathers from Italy and Spain, genuine exotic skins, and a specially engineered cushioned insole enable Mezlan footwear to offer the most comfort possible for a dress line. Each pair is hand-crafted with an age old Artisan quality which has yet to be paralleled. The Mezlan brand continues to bring excitement and innovation to the world of designer men's footwear and accessories. Please come visit us at: MEZLAN The Shoppes at The Palazzo 3327 Las Vegas Blvd So. Suite #2933 Las Vegas NV 89109 702-893-6116 Phone |
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